Microsoft rebrands netbooks as ‘low cost small notebook PCs’?

June 03, 2009 By: TechToyer Category: CORP TALK

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"Low cost small notebook PCs" might not have the ring we want but if it sticks, Microsoft might actually see benefits from it.

"Low cost small notebook PCs" might not have the ring we want but if it sticks, Microsoft might reap ready benefits from it.

CORP TALK: Considering that Psion has decided to give the all-clear for the usage of the netbook term as reported by The New York Times here, we hear news that Microsoft wants to redefine mini-notebooks with a new term - low cost small notebook PC.

This was expressed by Mr. Steven Guggenheimer, General Manager for the Application Platform and Development Marketing Division for Microsoft at Computex 2009, as reported by DigiTimes.com here.

According to Guggenheimer, the term netbook is misleading, because these mini-notebooks have feature capabilities that allow a user to not just surf the Internet but do a great many other things. According to the DigiTimes report, market watchers are speculating that this renaming strategy by Microsoft is aimed at distinguishing mini-notebooks/netbooks from regular notebooks, so that the company can reduce the number of low-end Windows shipments.

This way, mid- to high-end mini-notebooks can benefit from the adoption of higher-end versions of Windows 7, recently announced for launch on October 22. In addition to this, Microsoft has also lifted the 3-app restriction on Windows 7 Starter Edition when there were plans to originally allow only three concurrent apps to run on the PC at any one time.

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1 Comments to “Microsoft rebrands netbooks as ‘low cost small notebook PCs’?”


  1. come with 2 gigs ram(highly recommend upgrade adds enough speed to make worth while)

    Loves-
    battery life
    keyboard is actually a pleasure to use inspite of small size(i type a lot taking notes and sending emails throughout day)
    low weight(is slightly heavier than some competition but you DO NOT need to take powercord with you so you save that weight)
    lack of bulkware upon arrival.

    1


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